01
Pick the room
A room that cares about sound and fits the night. Small rooms first. Cap the guest list and RSVP only.
02
Write the one-page brief
Date, hours, genres, who does what, what the venue earns, what we film. One page both sides sign off.
03
Book the lineup
Mix of residents and guests. Artists get soundcheck, a full set recording and photo or video. Open decks if the room suits it.
04
Add the extra layer
The thing that makes it ours: pet-friendly outdoors, merch, treats, a partner activity. One extra layer, not five.
05
Film everything
Every set is filmed. The content is the product after the night is over.
06
Close the loop
Recap post, numbers to the venue, lineup and partner notes into the template for the next one.